Friday, September 12, 2014

Save the date! Oct. 15 event announced, "Big Data: Learning about the next big opportunity"


Big Data:  Learning about the next big opportunity

Speakers:
Saman Haqqi, Program Director, Watson Talent Marketing at IBM, until recently she was Program Director, Big Data Marketing at IBM (https://pittsburgh.tie.org/speaker/43/saman-haqqi)

Raul Valdes-Perez, CEO, OnlyBoth and Adjunct Associate Professor, Computer Science at CMU (http://www.cs.cmu.edu/~sci-disc/)

Learning outcomes

What does big data mean
How to successfully leverage and deploy
Examples of how other companies are using big data to create customer value
Local resources that people can use to learn more and get started  
Practical big data example:  generating insights from structured data sources 


Date and Location: 
When: Wednesday, October 15.  
Time: 5:30PM - 7:30PM 
Where: IBM Office in Squirrel Hill

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Monday, July 7, 2014

July 16th PDMA Pittsburgh Event to Showcase How Startup Accelerators Will Change the Local and National Innovation Landscape

FOR IMMEDIATE RELEASE

Industry experts will discuss the state of the accelerator movement and
how established companies in the Pittsburgh area can benefit.

PITTSBURGH, Pennsylvania – July 7, 2014 – The Pittsburgh Chapter of the Product Development and Management Association (PDMA) will host “What Are Startup Accelerators and Why Established Companies Should Care” on July 16th at AlphaLab Gear in East Liberty.
Startup accelerators cover a wide spectrum of industries, from robotics to food products. They hope to attract talent and technology-based startups to the region, creating a stronger local ecosystem. This event will unveil how startup accelerators will change the innovation landscape, both nationally and in the Pittsburgh area.

Dr. Susan Cohen, co-author of “Accelerating Startups: The Seed Accelerator Phenomenon” will present the keynote address during the July 16th event where she will discuss the state of the accelerator movement across the United States.

Kit Needham, CMU Entrepreneur in Residence at Project Olympus, will add to the presentation by discussing local innovation ecosystem, and where and how accelerators fit. A panel of representatives from established companies who have worked with or mentored startup companies will also discuss their experiences.

"We are privileged to have Dr. Cohen and Ms. Needham share their expertise on startup accelerators at our July event," said Randy Rossi, PDMA Chapter President. "The startup community represents some of the best opportunities for innovation and economic growth in recent years. Making this connection between startups and the broader product development community is central to our Chapter mission."

Doors will open at 4:00 p.m. for registration check-in and networking. The Keynote Speaker will begin at 5:00 p.m., followed by accelerator discussions at 6:00 p.m. and a question and answer session at 7:00 p.m.

PDMA is dedicated to sharing knowledge and best practices through professional development, education, collaboration, and networking opportunities. Throughout the year, PDMA Pittsburgh sponsors educational and social events where individuals can develop new skills, learn best practices, and network with peers. Product development professionals, practitioners, academics, service providers, and students are encouraged to participate in PDMA events throughout the year. This results in professional growth for individuals, an innovation-related competitive advantage for their enterprises, and the continued economic growth of the Western Pennsylvania Region.

To learn more about “What Are Startup Accelerators and Why Established Companies Should Care” and other upcoming Pittsburgh Chapter events, log onto www.pdma.org

About PDMA Pittsburgh
The Product Development and Management Association (PDMA) is a professional association dedicated to improving the effectiveness of individuals and organizations involved with product development, product management, and innovation. The association’s mission is to improve the effectiveness of individuals and organizations in product development and management by providing resources for professional development, information, collaboration and promotion of new product development and management. The Pittsburgh Chapter is dedicated to the continued to growth of a strong network of local product developers and managers while providing leadership to the next generation.

Media contact:
July 7, 2014 Andi Durkota
pghpdma@pdma.org

Friday, June 20, 2014

#PIM14 – Where Innovators Take Action | Oct. 18-22 in Denver, CO








Calling all disruptive thinkers, status-quo challengers, risk takers, and change agents…it is time to drive innovation in your organization! 

Join the Product Development and Management Association (PDMA) at our annual conference PIM2014 and get the tools to innovate. Leave with actionable ideas, relationships, tools and skills to immediately drive impact in your organization. 

If you’re ready to drive innovation in your company, save the date for PIM2014, October 18-22 in Denver, Colorado and interact with keynote speakers from Intel, USC, GE and more.

Visit www.pim.pdma.org to learn more.

Monday, June 16, 2014

What are Startup Accelerators and Why Established Companies Should Care - Pittsburgh Event 7/16

SAVE THE DATE
July 16th, 2014 


What are Startup Accelerators and Why Established Companies Should Care

Keynote Speaker: 
Dr. Susan Cohen - A look at the national state of the accelerator movement 

Panel discussion: 
Pittsburgh's local innovation ecosystem and where and how accelerators fit in to it. Hear testimonials from large company employees who have served as mentors and what they have learned from the experience. Panelists to be announced shortly. 

Where: 
AlphaLab Gear 
6024 Broad Street
Pittsburgh 15206
Parking available in lot next door

When:
Doors open at 4:00 PM 

Agenda: 
Registration and networking
Welcome, sponsor acknowledgement and introductions
Keynote: The Accelerator Movement - Dr. Susan Cohen
Local innovation ecosystem 
Q&A 
Adjourn and networking


 Advanced Registration  
 On-Site Registration   
Members   
 $25
 $30 
Non-members 
 $40
 $45  
Students
 $10
 $15

Wednesday, May 14, 2014

June 3 Innovation Forum Event: "The Power of Adjacency: Growth Strategies In Your Backyard"


The Power of Adjacency: Growth Strategies In Your Backyard
Presented by: J. Mark Carr, Managing Partner, South Street Strategy Group
June 3, 2014
Shadyside Courtyard Marriott
* Register Early. Seating is Limited! * 

Identifying and exploiting new opportunities for growth is a constant point of tension for companies. Yet in this never ending quest for growth, many business strategists fail to see the opportunities that are right in their backyards – customer or capability adjacencies that are very natural extensions of their current strategies. An adjacency-based approach to growth has the benefit of leveraging business assets that already exist, but it does come with risks. For example, strategies that are too far afield from your core offerings – and thus with weak linkages – are likely to fail.
During this presentation, you will hear best practices in embedding an innovation culture into an organization through a structured approach of defining, scoping and exploiting adjacencies that can build a long-term pipeline of opportunities for growth. You will walk away from this session being able to:
  • Apply several methods for leveraging adjacencies in your own organization
  • Understand how to evaluate and prioritize the best adjacencies for growth
  • Identify the key issues required to succeed with adjacencies and the risks to watch out for
  • Learn from case studies that demonstrate how a successful adjacency strategy can be developed and implemented

Schedule of Events
4:00 - 5:00 p.m.     Registration Open and Networking
5:00 - 6:30 p.m.     Presentation and QA  

Registration Fees 
   
 Advanced Registration  
 On-Site Registration   
Members   
 $25
 $30 
Non-members 
 $40
 $45  
Students
 $10
 $15

Parking 
Valet parking at Shadyside Courtyard Marriott is $7 (regularly $17)
Meter parking is also available on a nearby street



About the Speaker 
J. Mark Carr, Managing Partner, South Street Strategy Group
Mark works with clients to dramatically improve their business results through the development and implementation of innovative and effective business and marketing strategies. Mark’s specialty is helping companies develop go-to-market strategies for the launch of a new product, service or business unit as well as for entering new market segments. His recent project work has spanned the full spectrum of strategic business and marketing issues including brand activation, marketing performance improvement, and loyalty.
He has over 15 years of management and consulting experience in the high tech, wireless, consumer products and publishing industries, including work with large organizations such as XM Satellite Radio, Merck Medco, Nextel, Verisign, Marriott International, Nextel International, and Banknorth as well as a host of mid-sized and entrepreneurial ventures.
Mark has served on both sides of the management equation, working as a strategy consultant as well as a senior executive at a number of firms. Prior to joining South Street Strategy Group, Mark spent nine years as a partner at the marketing strategy firm CMG Partners. Positions prior to CMG included: President and CEO of WriteRead; Director of Business Development and Product Management at SilverPlatter Information; and Senior Consultant with Nextera Business Solutions, formerly Symmetrix.
His first career was as a business journalist and editor, and he continues to write and speak regularly on a variety of topics related to business and marketing strategy. He is currently an adjunct professor in Babson University’s MBA Program and Executive Program. Mark writes and speaks regularly on a variety of topics related to business and marketing strategy.
Mark’s bylines include articles in top business, marketing and trade publications including Marketing Management, Sales and Marketing Management, Marketing Magnified, MarketingProfs.com, Financial Times (of London), CFO Magazine, PR News, Management Consultant International and the Journal of Business Strategy.
He also speaks regularly on a variety of topics related to business and marketing strategy to groups such as the Marketing RoundTable (GSU), The Marketing Research Event (TMRE), Front End of Innovation, American Marketing Association, Business Marketing Association, and the Sales and Marketing Executives International.

Wednesday, May 7, 2014

Strategizing, Roadmapping and Executing the Product Line White Paper Available to Download



Paul O'Conner, an expert in the field of New Product Development and a past PDMA president authored the white paper - Strategizing, Roadmapping and Executing the Product Line - which is available for you to download.  The white paper provides an in-depth exploration of product line strategy and roadmapping.  You'll learn the value of product line strategies, their relationship to product line roadmaps, and techniques for successful planning, execution, and communication.
  

www.pdma.org > PDMA Store > Research & White Papers