Monday, December 23, 2013

Recommended Readings – Top 2013 Picks From PDMA Pittsburgh Board Members



Articles




Important ideas that attack problems that are complex and invisible to most people tend to get stalled.  Using examples from the medical field, Gawande explains why social processes are the key to getting good ideas to spread.  Using door-to-door and person-to-person approaches are more effective than mass media information campaigns.  Assigning mentors to work with inexperienced employees and customers is another great way to successfully accelerate the pace of innovation.




This article examines ways that Google's Human Resources Department, known as People Operations, uses analytics to create a more productive and innovative culture.  The article highlights the statistic that shows how Google's analytical team demonstrated that their top technologists can perform up to 300 times better than the average employee!  This shows how important employee attraction and retention is for sustained success.  Google is now using big data to try to determine what makes a high-performing team.  To be successful, it will become increasingly important in the future for all HR functions in SMEs and large companies to develop this analytical competency that Google is establishing.




Andrew Smart makes a compelling case about how a strict top-down, planning-oriented company can smother growth and innovation.  He uses the example of ants, which are one of the most successful species on the planet, to show how “leaderless” colonies learn and flourish.  Randomness is anathema to the standardization mantra permeating most large industrial organization.  Yet, the author believes it is a key element for new learning.  We learn more as people and organizations when we are surprised.  Control oriented companies will slow innovation and become victimized by smaller, more agile competitors.




Amazon is one of the most innovative companies in the world due in large part to the leadership of Jeff Bezos.  This article compiles several nuggets of wisdom that can apply to any business.  It’s clear from the quotations cited in this article that long-term thinking and customer centricity are two important themes to Amazon’s success.  One of the great quotes you’ll read in the article is… “We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and they’re the reason we are successful:  Put the customer first.  Invent.  And be patient.”



Books




This book has been described as the Moneyball book for soccer.  It illustrates how some professional soccer teams are using big data and analytics to improve the performance of their clubs.  The statistical analysis challenges some of the sport’s conventional wisdom such as the importance of ball control, which is not as critical as limiting turnovers in the defensive end of the field.  The most important lesson from the book that can be applied to the business environment and new product development teams is the idea of weak link theory.  The authors show that teams that invest too much of their limited payroll in superstar players without having adequate supporting players do not perform as well as teams with more balanced skill levels.  The book states that championships are won by the role players who are often overlooked.  Likewise, when constructing a team or an organization in business, it’s important to remember that you will require contributions from all individuals and that performance can be greatly limited by one or two weak links in the structure. 





Friday, December 20, 2013

A Message from the PDMA Chapter President - Randy Rossi, Bally Design



It was another great year for our Chapter! I'd like to extend a sincere thank you to PDMA members, students, guests and sponsors for your support throughout 2013.  Your participation and engagement throughout the year, coupled with the dedication and leadership from our Board Members, help us accelerate the contribution that innovation makes to the economic and professional growth of people, businesses and societies in our region.

We continue to strive to bring you the latest thinking and insights into the issues and topics most relevant to anyone involved in product development.  Innovation excellence is a phenomenon that every company wants more of and yet, whether large or small, public or private companies struggle with what it is and how it happens. It's a dichotomy - on one hand, innovation comes from the relatively loose "fuzzy" front end but also requires a highly structured and disciplined back end. Although organizations look to put innovation policies, processes and practices in place, there is still ambiguity, disconnects and limited sustainable success.

One of the new developments from PDMA (in conjunction with the Total Innovation Management (TIM) Foundation) that we are really excited about is the introduction of the "International Innovation Management Standard."  This new standard is designed to help organizations pragmatically organize all innovation activities to improve innovation performance.  It provides structure with uniform guidelines, tools, processes and terminology, but can be tailored to meet a company's unique needs. Our Chapter will roll out more information on the International Innovation Management Standard in 2014, so please check the website and event calendar in the months ahead to learn more.

As we look ahead to 2014, our Programming Committee has another excellent slate of events coming up.  We will be starting the year off with a regional premiere of the documentary "Design & Thinking."  We've also assembled a panel of design professionals to discuss the film and the design process immediately following the movie. This event is scheduled for January 29th, and if you register before December 23rd, you'll have a chance to win two tickets to the December 29th Steelers Game. 

Other future program topics include open innovation, the use of accelerators, and using Big Data to address customer needs. Please plan to join us for these relevant and valuable Innovation Forum events. Look for dates and times on the website, via our Chapter emails, and on Twitter, LinkedIn and the PDMA blog.

Whether you are a seasoned veteran, an emerging professional or a student, I encourage you and your colleagues to join the innovation conversation through PDMA.  Follow us on social media.  Become a member.  Participate in our events.  Consider a local or corporate sponsor.   If you are interested in learning more, please feel free to contact me at randyr@ballydesign.com


On behalf of the Pittsburgh Chapter Board Members, I want to wish you and your families a Happy Holiday Season and best wishes for a Healthy and Happy New Year. 

 
I look forward to seeing you "at the movies" in January!   

 
Randy Rossi

President, PDMA Pittsburgh
President, Bally Design 





Tuesday, December 17, 2013

"Design & Thinking" Movie Event and Panel Discussion | Jan 29th

PDMA Pittsburgh will be hosting the regional film premiere of the critically acclaimed documentary "Design & Thinking" on January 29, 2014 at the New Hazlett Theater.

How do we fully engage organizations to think about the changing landscape of business, culture and society? Inspired by design thinking, this documentary grabs businessman, designers, social change-makers and individuals to portrait what they have in common when facing this ambiguous 21st century. What is design thinking? How is it applied in business models? How are people changing the world with their own creative minds? It is a call to the conventional minds to change and collaborate.


Following the film, an expert panel of producers and consumers of design services will discuss "how to incorporate design into new product innovation."

For more information and to purchase tickets: http://www.pdma.org/e/in/eid=227


Register Early for Your Chance to Win Steelers Tickets!

Registration for the January 29th "Design & Thinking" movie event is now open.  Networking and registration will begin at 4:00pm with food and drinks being served.  The film will begin at 5:00pm immediately followed by the panel discussion at 6:15pm.  Tickets purchased in advance are $25 for members, $40 for non-members, and $10 for students.  We hope you and your colleagues can join us! 


If you register before December 23rd, you will have a chance to win tickets to the December 29th Steelers Game.  Two winners will be chosen randomly, and each winner will receive two tickets. Watch your email, or find us on LinkedIn http://bit.ly/PDMAInnovate and Twitter @PDMApittsburgh for more details.